Swiss School of Management

Master of Business Administration

“My experience with the Swiss School of Management came after carefully evaluating several international business schools in Rome, Italy which could integrate my studies with my already busy professional life. With this MBA I stepped out of my comfort zone and I had the incredible opportunity to work with colleagues from all over the world, which was a dream come true. It was definitely an incredible experience that changed many perspectives and made my whole life expand. Additionally, the support of a life coach which was offered to me through the Swiss School of Management, allowed me to embrace the personal and professional evolution I was heading towards. I'm so grateful.”
Rosanna Perrone - 2022
MBA Graduate

Introduction

The Swiss School of Management’s one-year, fully accredited Master of Business Administration Degree Program is designed to equip students with the tools and analytical framework required for a successful career. The interactive community of faculty and students in an international setting provides students with globally relevant materials on today’s ever-changing economy.

The Swiss School of Management’s Master of Business Administration Degree is fully accredited by the IACBE. IACBE is accredited by the Council for Higher Education Accreditation (CHEA). The Department of Veteran Affairs also recognizes the Master of Business Administration degree in the USA. The Swiss School of Management is a quality-certified school by EduQua, the Swiss Quality Certification label recognized by the Swiss Federal Government for Institutions of higher and continuous education. The Ministry of Education & Research in Lazio, Italy, also recognizes the Swiss School of Management.

Throughout the MBA program, students will be immersed in the modules of Leadership, Business, Entrepreneurship, and Management Philosophies modules that can be applied to any management role across varied industries. This business school gives students hands-on, applicable experience leading groups and classroom discussions which is essential in providing an interactive, dynamic, and effective program to students.

The program features international lectures, optional corporate visits, visiting speakers, seminars, webinars, and workshops to help boost and enhance student learning. One of the Swiss School of Management’s goals is to start growing students’ networks immediately when their program starts.

Intended Learning Outcomes  (ISLOs):

ISLO 1: Evaluate local and global business environments and their impact on organizational strategies.

 
ISLO 2: Formulate strategic business solutions for local and global operations while maintaining ethical behavior and being socially responsible and responsive to environmental issues.
 
ISLO 3: Propose business decisions based on data-driven information technologies and business intelligence.
 
ISLO 4: Design effective business strategies by applying advanced management frameworks to real-world local and international market challenges.
 
ISLO 5: Develop innovative solutions that help businesses achieve sustainable growth while being socially responsible towards all stakeholders.
 

The Swiss School of Management’s Master of Business Administration Degree is accredited by the Distance Education Accrediting Commission (DEAC). The Distance Education Accrediting Commission (DEAC) is recognized as an Institutional Accrediting Agency by the U.S. Department of Education and by the Council for Higher Education Accreditation. It is also fully accredited by the IACBE. IACBE is accredited by the Council for Higher Education Accreditation (CHEA).

The Swiss School of Management is also accredited by the Malta Further & Higher Education Authority (MFHEA) which aligns with the European Qualifications Framework (EQF). The Department of Veterans Affairs also recognizes our MBA Degree in the USA. The Swiss School of Management is a quality-certified school by EduQua, the Swiss Quality Certification label (recognized by the Swiss Federal Government) for institutions of higher and continuous education. The Swiss School of Management is also recognized by the Ministry of Education & Research in Lazio, Italy.

MODULE OFFERINGS

 

 

MODULE NUMBER

 

MODULE TITLE

 

MODULE TYPE

 

MODULE CREDIT

GLB 555

GLOBALIZATION

Core/Required

4 ECTS
(2 Semester Credit Hours)

LSP 555

LEADERSHIP 360 DEGREES

Core/Required

5 ECTS
(2.5 Semester Credit Hours)

AFM 555

ACCOUNTING & FINANCIAL MANAGEMENT

Core/Required

4 ECTS
(2 Semester Credit Hours)

LAW 555

INTERNATIONAL LAW & ETHICS

Core/Required

4 ECTS
(2 Semester Credit Hours)

GMF 555

GLOBAL MACROECONOMICS &

INTERNATIONAL FINANCE

Core/Required

4 ECTS
(2 Semester Credit Hours)

MDG 555

MANAGEMENT IN THE DIGITAL ECONOMY

Core/Required

4 ECTS
(2 Semester Credit Hours)

THS 555

FINAL THESIS & RESEARCH

METHODOLOGIES

Capstone

5 ECTS
(2.5 Semester Credit Hours)

NGS 555

NEGOTIATING GLOBALLY

Core/Required

4 ECTS
(2 Semester Credit Hours)

OBM 555

HRM & ORGANIZATIONAL BEHAVIOR

Core/Required

4 ECTS
(2 Semester Credit Hours)

CPS 555

COMPETITIVE STRATEGY

Core/Required

4 ECTS
(2 Semester Credit Hours)

INM 555

INVESTMENT MANAGEMENT

Core/Required

4 ECTS
(2 Semester Credit Hours)

SMP 555

STRATEGIC MARKETING & SOCIAL MEDIA

PLANNING

Core/Required

4 ECTS
(2 Semester Credit Hours)

1. All modules offered by the Swiss School of Management are delivered in 30 contact hours plus 60 hours of self-directed learning, research, and homework. The Independent Research project/Thesis will be given more preparation time.

 

The Swiss School of Management reserves the right to adjust the programs and subjects at any time to keep up with the current changes in technology and market needs.

Module Descriptions

This course provides a comprehensive examination of globalization and its impact on societies, economies, cultures, and politics worldwide. In this course, we will analyze the evolution of globalization, the interconnection of global markets, the role of international organizations, and the challenges and opportunities posed by this phenomenon. Students are encouraged to critically engage with the subject matter, participate in constructive and thought-provoking discussions and reflect intelligently on the multifaceted nature of globalization.

The objective of this course is to help students acquire and develop skills in relation to effective leadership within organizations. Students will understand and compare different approaches, theories and methodologies about leadership and will practice leadership behaviors through class exercises and assignments. Furthermore, students will go through the process of the “Personal Success Profile” where will students’ personal professional development plans.

This course is designed to help students explain the purpose and content of financial statements. Participants develop an accounting analytical approach that is essential for decision-making. The main focus is on the preparation and interpretation of financial statements for the purpose of evaluating the financial performance of companies. Through applied cases and examples the course will expose students to a variety of tools and techniques used in analyzing publicly-listed firms, evaluating capital budgeting decisions, managing, working capital, and determining the various funding strategies to cover working capital needs.

This course provides an overview of the legal and ethical considerations in international business operations. It explores the legal frameworks of international trade, foreign investment, intellectual property, and dispute resolution, alongside the ethical challenges faced in crossborder business activities. The course aims to foster a deep understanding of how laws, regulations, and ethics interact and shape the conduct and decision-making in the global business environment.

This course explores the interrelationships of economic systems on a global scale. Participants investigate macroeconomic theories and concepts such as national income, nominal and real growth, inflation, unemployment, and monetary policies in a global context. The course examines the impact of global events, international trade forces, and financial markets on major leading economic indicators and public policy. The major topics include foreign exchange rate mechanisms, balance of payments, financial technology, and the dynamics of international financial markets. Case studies, real-world projects and presentations are the main indicators of meeting the required knowledge and learning outcomes expected from participants at the end of the course.

We are in the Technological Cambrian, a unique period of digital diffusion, comparable in terms of typology and importance to the Geological Cambrian where life has exploded in today’s variety and diversity. Recognizing the uniqueness of this period is the first step, riding its ebbs and flow it is the next one. This course examines the transformative impact of digital technology on business strategies and managerial practices. Students will analyze the challenges that arise from digital economy, learn to leverage digital tools and platforms for competitive advantage, and explore key concepts including digital business models, e-commerce, digital marketing and data dynamics.

Negotiating Globally is an advanced course designed for students interested in international business, diplomacy, and global affairs. This course aims to develop the skills necessary to effectively negotiate in a multicultural and international environment. Emphasis is placed on understanding negotiation strategies, cultural nuances, communication styles, legal and ethical issues, and then the impact of global trends in the negotiation process.

Students will learn how to navigate national cultures when negotiating deals, resolving disputes, and making decisions in teams rather than offering country-specific protocol and customs. Negotiating Globally provides a general framework to help negotiators anticipate and manage cultural differences, incorporating the lessons of the latest research with a new emphasis on executing a negotiation-planning document. It also shows how to execute the plan, and how the cultural environment affects negotiators’ interests, priorities, and strategies.

This course focuses on the strategic and operational aspects of Human Resource Management (HRM) and the study of Organizational Behavior within diverse business environments. Students will examine the human elements of business including motivation, team dynamics, leadership, and group behavior as well as the functional HRM processes such as recruitment, selection, training and development, compensation, and performance management, with a focus on employee retention and job satisfaction.

This course examines the theory and practice of competitive strategy formulation and implementation within various business environments at national and international level. Students will learn how to critically analyze industry conditions, firm capabilities, and competitive dynamics to develop strategies that achieve sustainable competitive advantage.

This course provides a comprehensive knowledge of investment principles and portfolio management strategies required to gain an edge in the financial world. Participants explore fundamental investment concepts such as risk-return trade-offs, asset allocation, sector and industry selection, and diversification strategies. Advanced topics include security analysis, portfolio optimization using financial modeling techniques, and the application of modern portfolio theory. Through practical applications and trading simulations, the learners develop skills in investment assessment, portfolio development, and financial risk management. Participants have to demonstrate competency in analyzing money and capital markets, make informed investment decisions, create effective portfolios, and run active investment strategies.

This course presents a managerial framework that helps participants identify and evaluate strategic alternatives, plans, tactics, and programs required for the development and implementation of innovative marketing initiatives in the digital sphere. The major topics include thorough marketing environmental and market demand analyses, customer behavior, segmentation, targeting, positioning, product and branding strategies, new and dynamic pricing models, omni channels, and integrated marketing communications. Participants in this course explore the importance of marketing research and analytics needed to identify marketing challenges and opportunities so that effective marketing decisions are made. The ultimate goal is to show high competencies in drafting a strategic marketing plan using both conventional and digitally developed tools needed to achieve a sustainable competitive advantage.

The last part of the MBA program is concerned with your Business Plan thesis. That is a written thesis of approximately 12,000 words which provides details of individual research into an agreed management argument. Your thesis will need to contain an abstract which is an executive summary as well as more detailed information relating to the study undertaken. The thesis will enable you to undertake an inquiry in an area of your choice. It will require you to identify an appropriate management issue, undertake adequate background research, apply theoretical knowledge in a practical situation, and propose realistic solutions to the problems identified.

Specialization

 

LUXURY MANAGEMENT

GLOBAL MANAGEMENT & LEADERSHIP
GML 590MANAGING AND LEADING IN DIFFERENT COUNTRIESEmphasis5 ECTS
(2.5 Semester Credit Hours)
GML 591INDIVIDUAL AND ORGANIZATIONAL LEADERSHIP SKILLSEmphasis5 ECTS
(2.5 Semester Credit Hours)
GML 592MANAGING BUSINESS ETHICSEmphasis5 ECTS
(2.5 Semester Credit Hours)
FINANCE
FIN 590INVESTING & PRIVATE EQUITYEmphasis5 ECTS
(2.5 Semester Credit Hours)
FIN 591MERGERS & ACQUISITIONSEmphasis5 ECTS
(2.5 Semester Credit Hours)
FIN 592ENTREPRENEURIAL FINANCIAL MANAGEMENTEmphasis5 ECTS
(2.5 Semester Credit Hours)
LMG 590FUNDAMENTALS OF LUXURY BUSINESS MANAGEMENTEmphasis5 ECTS
(2.5 Semester Credit Hours)
LMG 592INTERNATIONAL LUXURY BRANDINGEmphasis5 ECTS
(2.5 Semester Credit Hours)
LMG 593RETAIL AND DISTRIBUTION MANAGEMENTEmphasis5 ECTS
(2.5 Semester Credit Hours)
MARKETING
MKT 590MARKETING RESEARCHEmphasis5 ECTS
(2.5 Semester Credit Hours)
MKT 591NEW MEDIA MARKETINGEmphasis5 ECTS
(2.5 Semester Credit Hours)
MKT 592INTERNATIONAL LUXURY BRANDINGEmphasis5 ECTS
(2.5 Semester Credit Hours)

SPECIALIZATIONS

MBA in Global Management & Leadership

Capturing the rising influence of culture and the seismic changes throughout many regions of the world, this module, over the years, is now covering more than 60 countries and every major region in the world. It continues to break new ground. The 21st century will be crunch time for Western managers in terms of meeting fierce and unrelenting competition (especially from Asia) and in attempting to gain a share of the mammoth markets that rapidly changing demographics will create in India, China, Pakistan, Indonesia, Bangladesh, Nigeria and Brazil (in 2050 their total population will be four and a half billion). One of the goals of this module is to keep pace with these emerging and changing markets.

In today’s globalized business world, successful leaders need a global mindset. This module takes the complexity out of leadership and is based on one of the most respected leadership books written which illustrates, through inspiring stories, what research continues to reveal and how leaders understand that leadership is a relationship. Discussions range from the toughest organizational challenges leaders face today to changes in how people work and what people want from their work. Our goal is to create distinctive managers with a unique leadership-oriented career opportunity.

This module is designed to equip students with a pragmatic approach. They need to identify and solve ethical dilemmas, understand their own and others’ ethical behavior, and promote ethical behavior in their organization. We prepare students for a range of roles in the business world across business functions. We assess how a business is doing, and how it should affect our individual and social lives, and ask what role business and its values (could) play in our society as a whole. This module presents the concept of Corporate Social Responsibility, and explores its relevance to ethical business activity, as well as considering the moral obligations of businesses to the environment and to people in other countries.

MBA in Luxury Management

This module is designed to provide students with a deep understanding of luxury culture in a global and dynamic perspective and to give them all the necessary skills and know-hows to successfully manage luxury companies. A solid strategic approach coupled with a creative out-of-the-box attitude are key for business leaders and luxury experts. Main topics will include not only the study of the customer and of the key players of the industry, but also the fundamentals in operating in this very special sector.

This module will specifically analyze brand power as the main challenge for the luxury industry. Through case histories, best practices and business models, we will focus on the marketing issues related to branding in an industry where this has a very strong impact on the strategic and business decisions. Consumer attitudes, product knowledge, brand image and many other relevant topics will be faced in order to develop a superior knowledge of the world of international luxury.

This program will focus on issues related to International Distribution defining all the tools that are necessary to enter, expand, understand, and succeed in the glamorous world of luxury retail. Retail experience and management will be examined in all the different aspects of quality and service support, including Customer Relationship Management, key to a successful customer experience and sales optimization. A special attention will be dedicated to digital business as in the last years, also the internet has become an important channel of distribution in the luxury arena.

MBA in Finance

This module offers an introduction to understanding and managing investment portfolios. It examines investment valuation, invest or objectives, risk and return, sources of information, security analysis, and portfolio theory with a focus on Equity investments. This module will also expose the student to the difference between public investing and Private Equity.

Specifically, students should understand the essentials of portfolio theory, differentiate between the major types of equity investments, understand how the stock market works and know how to purchase securities, understand the determinants of risk and return, and understand the difference between different sectors of Private Equity and raising equity by the end of the module.

This module focuses on the primary valuation methodologies currently used on Wall Street: comparable companies’ analysis, precedent transactions analysis, discounted cash flow analysis, and leveraged buyout analysis. The goal of the module is to cover key aspects of the M&A business process including corporate strategy, target selection/screening, deal negotiation/valuation, and due diligence. We will focus our study on current M&A best practices including the key tools, techniques and trends embraced by the modern dealmaker. The module will seek to apply basic finance principles and analytical techniques to actual problems likely to be encountered by senior management of major corporations or those who are the advisors to such management in the context of an M&A transaction. At the end of the module, the student will have gained an appreciation for the role M&A plays on today’s corporate landscape, as well as forming an opinion as to whether an M&A transaction “makes sense” for the firm.

In this module, students are taught the financial aspects of entrepreneurship. These include drafting of the business plan and its essential sections – financial, operational, markets. Additionally, students learn methods to build and manage entrepreneurial ventures. Specific topics include new venture creation, business development, finance for startups, and Marketing, Management and HR specific to new ventures. Other financial-related areas are also studied, including the operating agreement, forms of organization, venture capital, other financing sources and valuation. Students form and develop a new business idea, a business plan and operating agreement.

MBA in Marketing

In this module, students explore the role of marketing research in the overall marketing effort, the research process and the most common approaches & techniques used. Marketing research is critical to helping marketers make decisions. Students explore the information needs of marketers, develop the research process, and discuss sampling techniques and data collection methods of primary data. Particular emphasis is placed on explorative research: the first key step into marketing research. Students will analyze company cases to evaluate if, when and how to use marketing research tools and they will work to complete a marketing research project. The module is aimed at allowing students to grasp the relevance and contribution of marketing research within the overall marketing and management decision making processes.

This module discusses and analyzes how digital media technology has changed the way people and organizations communicate, and offers perspectives on how these new technologies can be used to communicate an idea or to “sell” a product. During the module, we will analyze some of the most important and common new media, describing their nature, the reason why they exist and the kinds of messages they communicate. We will critically evaluate various forms of new media and determine their uses, benefits and drawbacks to understand the importance of clear and “perfect” knowledge about the idea or product, including its identity. We will also analyze different types of public and learn how to communicate with them depending on the message or product, distinguishing between new media rules, conventions, ethics and “best practices”, as well as planning a new media strategy to communicate with the target public.

This module will specifically analyze brand power as the main challenge for the luxury industry. Through case histories, best practices and business models, we will focus on the marketing issues related to branding in an industry where this has a very strong impact on the strategic and business decisions. Consumer attitudes, product knowledge, brand image and many other relevant topics will be faced in order to develop a superior knowledge of the world of international luxury.

Cost of the programs

 
Application fee€ 60 – due immediately, non refundable
Enrollment fee€ 4,740 – due after Provisional Acceptance
First Installment€ 3,500 – due after three months
Second Installment€ 3,500 – due after six months
Third Installment€ 3,500 – due after nine months
Total Tuition Fees:€ 15,300

The above tuition and fees are for the SSM in Residence Programs in Rome, Barcelona and Brescia. At Swiss School of Management we firmly believe in equity by giving people around the globe the same opportunities to earn an SSM degree. For students applying from areas of the planet with unequal social or economic conditions, we offer different rates. Please contact our in Residence Programs directors in UAEGCC, & Cairo as tuition fees vary.

Learn more about our Refund Policy.

The Swiss School of Management nurture students not only academically but also pushes them to become future leaders, to make meaningful contributions to their professional lives and our communities.
Wynona Reyes
MBA Graduate UAE