Advisory board

The Advisory Board provides advice and support to the Swiss School of Management on existing and proposed educational and academic programs and other activities. Specifically, the Advisory Board further has a key role in influencing the direction of the school by offering their experience and expertise to strengthen the decision-making process to support the strategic development of the school and ensure it is meeting the needs of the students.

Enrico Frisone

Export Director at MORANDO S.P.A.




International Trade, External Relations, International Affairs, Marketing, Logistics

Specialties: Enrico enjoys:

  • taking the lead on implementing important strategic decisions
  • “owning” deals and negotiations
  • leading project teams
  • having full responsibility for the profit-and-loss
  • being involved in all aspects of a business enterprise (e.g., marketing, finance, sales, operations, etc.)
  • talking to people individually and making presentations to large groups
  • engaging in short-term, quick interactions
  • building long-term relationships

His past experiences include: International Relations Manager at Italcementi Group, where he was in charge of defining bilateral business groups and managing all group foreign activities; sales manager at Racke GmbH + Co. KG; export manager at Cantine Calatrasi spa – Eggers & Franke GmbH. Frisone received his Executive MBA from the LUISS Business School and enjoys being involved in all aspects of a business enterprise.

Simona Panseri

Senior Director, Communications and Public Affairs Southern Europe at Google

Communication professional with over 20 years of experience. Specialized in Public Relations and Media Relations, expertise in various industries, in marketing communications and web communication.
At Google, I manage all PR activities ranging from corporate, policy-related, crisis and product communication for the Southern European region, including Italy, Spain, Portugal, Greece and Malta. I am also the Diversity Champion for the EMEA Comms team. Managing complexity is my day to day.

Marco Conte

Head of ENS Program Management Office Germany at Airbus Defense and Space

With a University degree in Mechanical Engineering, Marco Conte has almost 30 years of managerial experience, developed first in industrial Blue Chip companies of prime importance at national and international level, operating in the Aerospace and Oil & Gas sectors, and then in management consulting firms, focused on innovation and competitiveness support to industry. He currently heads ENS Program Management Office Germany at Airbus Defense and Space

Johann Kral

Partner at SDPALT

Over 25 years of C-Level leadership experience consistently boosting profitability and performance of diverse companies in challenging business environments.

Possessing the proven skills and frontline experience developing and implementing dynamic and visionary strategic plans to drive revenue growth supported by a seasoned ability to identify roadblocks and rapidly implement best in class solutions.

My past roles mostly as CEO and/or Chairman of BoD, in Italy :

. Arti Group S.p.A. (leading printing group in Europe, ex Bertelsmann AG)

. Wagons Lits Italia (ACCOR Hotels S.A.)

. D-Logistics AG (one of most successful IPO in Germany)

. Deutsche Bahn Cargo AG

. Lufthansa Service GmbH

. Thyssen-Krupp AG

. Fresenius AG

. Degussa AG

Daniela Mancinelli

Chief Executive Officer

N6AAward-winning brand communications agency based in NYC. Creator of the Outcome Relations™ model. OR is the new PR.

Daniela Mancinelli serves as the Chief Executive Officer of N6A and oversees all operational areas, including client services, customer success, employee engagement, branding and communications. She directly manages all of N6A’s customer delivery groups, and is responsible for delivering on N6A’s unique performance oriented culture. Daniela has been an integral part of rapidly scaling N6A’s business, opening up their new Toronto office in the summer of 2017 and establishing various ancillary service lines such as a robust social media program. Daniela joined N6A as Vice President in 2015, and managed all N6A clients in the Consumer/Lifestyle Group. Prior to joining N6A, Daniela spent over 15 years in Luxury PR, Branding and Marketing, including various stints with NBC Universal, Sony Pictures, Lionsgate and Paramount. Daniela holds a Bachelor’s degree from Loyola Marymount University, and a dual MBA from the Swiss School of Management, Rome and INSEEC in Paris

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